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Responsive Web Design
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Responsive Design Revolution for Global E-commerce Success
A rapidly growing e-commerce company, ShopNow, realized the urgency to revamp their online presence as their digital platforms were not meeting customer expectations and were lagging behind current digital trends. Their existing website, built several years ago, was not responsive, leading to a frustrating user experience on mobile devices. With more than 60% of their traffic originating from smartphones and tablets, the outdated design was causing a substantial loss in sales and customer engagement. Visitors faced lengthy load times, navigation problems, and an inconsistent branding experience, which resulted in high bounce rates and, ultimately, a decline in conversion rates. The company's leadership understood that enhancing the digital experience through a modern, responsive platform was paramount to retaining and expanding their customer base. With plans to scale globally, ShopNow needed a website that would not only engage users uniformly across all devices but also sustain high performance and reliability.
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Health System Productivity
Stephanie Carlton Senior Expert at McKinsey & Company and a member of the Governing Board for the Health Care Cost...






