Insights & articles
Perspectives on adopting AI well — practical, outcome-focused thinking for leaders moving into GenerationAI.
Get yourself an AI champion, its the way to get real value from AI
The returns from AI come from one person owning the decisions and the build. Here's what that role does, what it's worth, and how to get it affordably.
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The hardest part of AI is choosing where to point it first, and most businesses have nobody whose job that is
Most SMBs can't afford a full-time AI lead, so the first step never gets chosen. A technology partner brings that judgement at a fixed monthly cost.
The best research on AI at work keeps finding the same thing, which is that AI amplifies the process it lands in rather than fixing it
AI amplifies the process it lands in. The evidence from software shows why speeding up one step rarely speeds up the business, and what to check first.
The biggest AI buyers in the world have stopped shopping for models and started collecting context, and that changes where a small business should spend its money
Palo Alto's CEO says average AI intelligence will be free and context is the real advantage. What that means for an Australian small business.
Open-weight models are cheap enough to try different approaches, which means you can redesign the work rather than speed up steps that were shaped for people
Most business processes are shaped around what a person can follow. Open-weight models are cheap enough to test a better approach.